Skift Research Report Calendar for 2026

Skift Research provides proprietary research, analysis, and premium data tools for travel industry leaders and their teams to better understand their industry and the outside forces driving change.

in addition to the monthly Skift Travel Health Index and the daily Skift Travel 200, Skift Research publishes regular reports on the subjects travel industry professionals need to understand.

For 2026, Skift Research’s publication schedule can be split into five main categories: Travel Industry Essentials, Hospitality, Destinations, Online Travel, Airlines, and Traveler Profiles. The titles of planned reports can be seen below.

The Skift Research publication schedule is a guideline and subject to change without prior notice based on new developments and emerging trends. We do not guarantee any of the above report titles or publication frequencies. Reports may be modified, postponed, or removed.

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Traveler Profiles

  • Global Traveler Mindset & Travel Trends 
  • Millennial and Gen Z Traveler
  • Latin America Traveler Trends 
  • Attracting the new Luxury Traveler
  • Business Traveler Report 2026
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Travel Industry Essentials

  • State of Travel 2026
  • The Creator Economy and Travel
  • Venture Capital in Travel
  • Global Travel market Sizing
  • Monthly Skift Travel Health Index
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Destinations

  • Destination Marketing and Tourism Strategy
  • Managing Tourism Growth and Sustainability
  • The State of AI and Destination Marketing in 2026
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Hotels & Hospitality

  • Hotel Loyalty and Direct Distribution
  • Hotel Technology and AI
  • Hotels and Wellness
  • Sustainability and the Future of Accommodation
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Online Travel

  • The Future of Online Travel
  • AI and the Reinvention of Travel Booking
  • The Rise and Growth of Experiences in Online Travel
  • The future of Airbnb and Alternative Accommodations
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Airlines

  • The Future of Airline Strategy
  • Airline Technology and Distribution
  • Loyalty, Premium Demand, and Revenue Innovation

The Skift Research publication schedule is a guideline and subject to change without prior notice based on new developments and emerging trends. We do not guarantee any of the above report titles or publication frequencies. Reports may be modified, postponed, or removed.